Jordan Bayne is the visionary founder of The Squad, the pioneering Next-Gen IP studio that originated Film3™ and redefined how stories are created, owned, and distributed in the age of Web3 and GenAI. Her Academy Award–contender short film THE SEA IS ALL LI KNOW, starring Oscar winner Melissa Leo, was an official selection at prestigious festivals including Cannes, Hamptons, Dubai, and Palm Springs.

Since founding The Squad in February 2021, Bayne has transformed Film3™ from a disruptive idea into a revolutionary business model and brand, one that’s rapidly being recognized as the future of entertainment. A true innovator and early adopter, Bayne made history by minting her short film RED FLAGS on Zora, which was later collected by iconic AI artist Claire Silver. In 2025, she took on a leadership role as Head of GenAI and Web3 at Goldfinch, a leading financier in the traditional entertainment industry, furthering her mission to reshape the creative economy through technology, access, and decentralization.

A global speaker and cultural architect, Bayne has appeared at over 1,000 events worldwide, including the Cannes Film Festival, Italy’s Ministry of Culture’s AVP Summit, MergeMadrid, and NFC Summit. She continues to champion the next wave of cinema through her podcast the Film3™ OG, now in its third season.

She is also the founder of the MetaCannes Film3 Festival, the world’s only on-chain, on-demand virtual film festival and the first traditional festival to curate AI cinema. Most recently, Bayne co-founded enGEN3, proprietary technology she developed to power the creator economy. Her debut AI-generated short film, ᏌᎪᏂᎨ, earned multiple nominations and awards globally, as well as creative partnerships with top GenAI platforms including Kling, Hailuo, and Pika.